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Qatar: Prime Minister Inaugurated 18th Edition of DJWE

By
M Ashraf Siddiqui
09/05/2022
in

Doha, 09 May 2022

Sheikh Khalid bin Khalifa bin Abdulaziz Al Thani, Prime Minister and Minister of Interior inaugurated the 18th edition of Doha Jewellery & Watches Exhibition (DJWE) at the Doha Exhibition and  Convention Center (DECC) on Tuesday, 9th May 2022.

Bollywood superstar Alia Bhatt participated specially in the opening ceremony.

Annual mega classic and contemporary luxury collection of world class innovative craftsmanship event is organised by Qatar Business Events Corporation (QBEC) in collaboration with Qatar Tourism.

DJWE 2022 will run daily from Monday, May 9 until Saturday, May 14.

Over 500 brands from more than 10 countries are displayimg their craftsmanship  in 2022 DJWE.

Among the first ever time participating world class brands include luxury fashion house Louis Vuitton, French jeweller Lorenz Bäumer and Italian watchmaker Gagà Milano.

Famed French department store and brand, Printemps, is also participating paving the way for its debut in Qatar later this year when the 150-year rich label will open its first ever store outside of France.

Akbar Al Baker, Chairman of Qatar Tourism and Qatar Airways Group Chief Executive said on the occasion that 'For nearly two decades, DJWE has successfully attracted a growing number of global luxury brands and industry experts, cementing its position as the only business-to-consumer show of its kind in the region, directly connecting brands with customers'.

“As the global tourism and travel sector works on its recovery from the events of the past two years, hosting DJWE is particularly special this year as we can once again welcome customers from around the world for this spectacular event.

Exhibitions such as DJWE serve to energise multiple private sector players such as travel, hospitality, food & beverage, retail, and event organisers, he said.

DJWE 2022 is spread over 33,000 m2, showcasing international, regional, and local brands a networking platform for companies and visitors in Qatar.

In addition, DJWE’s workshops and side line events are designed to allow industry experts and specialists to connect with buyers and learn more about the preferences of their customers in the region.

The Gems and Metals Calibration Lab will also be present to guide buyers and raise awareness on the importance of grading diamonds, tackling fraud, and purchasing products that adhere to international standards.

DJWE’s Big Nine

Keeping with the traditions of previous editions, Qatar’s most eminent jewellers have set up large showcases at DJWE, many of which will be bringing new brands, limited edition collections and extraordinary showpieces. Among them include AlFardan Jewellery, Ali Bin Ali Luxury, Al Majed Jewellery, Al Muftah Jewellery, Amiri Gems, Blue Salon, Bvlgari, Fifty One East and Louis Vuitton.

DJWE & FIFA World Cup 2022™

As the country gears up to host the first ever FIFA World Cup tournament in the Middle East, Al Majed Jewellery has been named the official luxury jewellery and accessories maker for the FIFA World Cup 2022™. Special collection of football-inspired pieces will be revealed for the first time ever at DJWE.

 Qatari Designers

10 Qatari designers are showcasing their products in the exhibition alongside some of the most established names in the industry.

International Pavilions

Turkish and Indian pavilions are back for the second and third time respectively.

 DJWE Partners & Sponsors

This year’s edition of DJWE is supported by Qatar National Bank (QNB) as the Official Sponsor; Qatar Airways as the Official Airline Partner; and AlFardan Automotive as the Official Car.

The exhibition will take place on Monday 9 – Thursday 12, May: 12:00-22:00; Friday, 13 May: 16:00-22:00; and Saturday, 14 May 12:00-22:00.

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